Creative solutions for
big brands & brands with big ambitions.

Challenge

Change the perception of New Jersey residents that live professional theatre closer to home is worth a look—no need to travel into Manhattan—to increase ticket sales.

Solution

A fully integrated campaign designed to capture the excitement that only live theatre can convey:

• Wild, unexpected headlines taken from theatre performances across the state
• Digital and social ads
• Radio ads

Results

• 50%+ increase in website visits
• 391k impressions on social
• 106k unique views of the ads on social
• 6.6k landing page interactions

Let’s talk about how we can help your brand.

Challenge

• The Jackie Robinson Museum, whose launch was imminent, required an inspiring brand identity
• As part of its mission to educate broadly, the Foundation needed a way to share the museum beyond New York City
• The museum was a major financial investment and needed to ramp awareness quickly and effectively to create interest in donations, memberships, and ticket sales

Solution

• Brand identity to establish consistent, powerful look
• A robust and engaging museum website including original photography and video
• Outreach campaign to schools
• Marketing including:
  • Social
  • Transit
  • Digital advertising
  • Email campaign
  • Newsletter

Results

• A fully cohesive and integrated brand experience across all touch points built brand recognition and awareness
• First-year visits to the museum exceeded expectations
• School visits increased dramatically

Let’s talk about how we can help your brand.

Challenge

• This long-running, well-known festival needed to be reimagined every year to stay fresh as new generations cycled into the scene
• Boosting ticket sales around the New York City tri-state area that competes with numerous cultural, arts and music venues
• Small festival budget needed to be maximized to feel like a major event

Solution

Consistently inventive, beautiful design for key art that incorporated both music and environmental components, featured in multiple communication touchpoints:

• Posters
• Social, digital ads
• Postcard mailings
• Targeted emails
• Merchandise

Results

• The festival saw increased tickets sales in each of the 10 years that Bartley & Dick was involved
• A measurable uptick in a younger demographic buying tickets, ensuring the legacy of the festival

Let’s talk about how we can help your brand.

Challenge

• Declining enrollment—the school competes with many programs in the area
• Painfully outdated website did not accurately represent the experience of the school, and caused prospective parents to discount the value of the organization

Solution

• A simple, more modern logo and identity design
• A completely reimagined website that represents the unique qualities of the school and camp, including:
  • Interviews with parents, children, teachers, administration
  • Extensive original photography captured the vibe of the campus
  • Custom font created to capture the spirit of the school
• Print and digital ads

Results

• Waiting list for school and camps every year
• Shorter sales cycle: Parents now show up for a tour with check in hand, rather than waiting to see if they’ll like it

Let’s talk about how we can help your brand.