The pressure on universities to compete is incredible: it’s not enough to offer an exceptional education; you need to carve out a unique identity that cuts through the noise to land your school on the top of a student’s list.
We work closely with Enrollment Management, Institutional Advancement, Administration and the Board to develop and implement a powerfully integrated brand image—one that resonates from the campus to the world outside your ivied walls.
Strategies with high-level impact
- Developing brand strategy
- Promoting & expanding program offerings
- Boosting applications & deposits
- Attracting & retaining quality students
- Growing alumni engagement
- Encouraging donors to give
Tactics for your day-to-day goals
- Market research
- Integrated marketing
- Web development
- Video & interactive media
- Email & social media